Rubóczky, István (1998) Kereskedelmi marketing / Törőcsik Mária (Könyvismertetés). Vezetéstudomány, 29 (11). pp. 58-59.
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Item Type: | Article |
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Uncontrolled Keywords: | belkereskedelem, marketing, marketing-mix, marketingstratégia |
Subjects: | Marketing |
ID Code: | 5274 |
Deposited By: | Beáta Vasvár |
Deposited On: | 02 Apr 2020 10:42 |
Last Modified: | 02 Apr 2020 10:42 |
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