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Corvinus

Items where Division is "Faculty of Business Administration > Institute of Marketing and Media > Department of Media, Marketingcommunications and Telecommunications" and Year is 2002

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Article

Horváth, Dóra and Sajtos, László (2002) How do mobiles communicate?: The role of product design in product related consumer responses: The case of mobile telephones. Advances in Consumer Research (29). pp. 237-238.

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